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Hyundai Rides High on Better Product and Favourable Car Loans

Dec 10 2009
With the global recession showing tentative signs of receding and a recovery in the car loans business the automotive industry has shown worldwide signs of a turnaround including the number of applicants for car loans. Hyundai, one of the leading automotive companies, has announced 46 percent increased sales during November 2009 with a corresponding jump in car loans as well. Hyundai had recorded lowest sales in November 2008, chiefly due to drastically reduced sales during the global recession also reflected in the dip in car loans. People hesitated going in for car loans and the automotive industry hit rock bottom. Car loans were no longer feasible for many.

Hyundai’s two top vehicles the Sonata and Santa Fe are primarily responsible for a change in fortunes also driving many back to seeking out car loans. Both cars recorded around 36 percent growth in sales in November 2009 in Europe and North America and an encouraging trend in disbursed car loans also emerged.

Many market experts opine that there are chiefly two reasons for this growth in sales and corresponding change in the car loans scenario. First, the cars are good. Second, recession has resulted in reduced interest rates and better deals in car loans offered, thus allowing an opportunity to discerning customers to pick up good vehicles on car loans tailored to meet specific needs.

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