Astrology and car finance rarely collide. Finance is often seen as being cold, calculating and to be honest, not terribly exciting. Astrology on the other hand focuses on spirituality and a little suspension of disbelief.
There are similarities, however. Both rely on monthly cycles, specific dates in the calendar and a near-impenetrable matrix of fancy terms, words and numbers which boggle the common mind. It’s usually best to stay away from the inner workings of both and just accept them as part of our lives.
Patterns In The Data
So, how did we merge these two disparate subjects? Here at Creditplus, we collect a lot of data. Ages, addresses and dates of birth of our applicants are all things which we collect plus more information necessary for car finance applications. We can then find patterns in this data, which we can then use to understand our customers and provide better service.
How about a link between the most popular cars we sell, and the star signs of the people who buy them? We’ve found that there are indeed cars preferred by each of the 12 signs of the zodiac.
In our research, we’ve found that there are some “universal” cars. These are vehicles which transcend normal boundaries of “fun”, “practical” or “lively” and can offer a bit of everything. Cars which fit under this category include the Volkswagen Golf, Vauxhall Corsa and the Ford Fiesta. These are all acclaimed cars which are affordable, fun to drive and appeal to the mass market by design.
Aquarians love Mercedes
There are some cars however, such as the Mercedes Benz C-Class which fit with their sign perfectly. The C-Class is, by the badge alone, a fairly flashy car. It’s a car that only few will afford and the rest of us common folk can only aspire to. What is the star sign it falls under? Aquarius.
“Aquarians are strong-willed, and will look to purchase a car that makes sure he is visible to other members of traffic,” according to our infographic, so that fits perfectly.
Another sign which typically loves cars that stand out is Leo. Anybody born between July 23rd and August 22nd typically believes that the car should be as good as possible, and should have prestige behind the brand, so it’s no surprise the German luxury cars Audi A3 and A4 are Leo’s favourites, as well as the Honda Civic, which has a history of reliability and great engines.
Somewhat more reserved are Librans. Given that they are more laid back than the other signs, people sometimes get frustrated with how they take their time on the road. This echoes in the choices they make with their cars. Vauxhall Astras, Corsas and the BMW 3-series are all popular choices for Librans.
The fancy new infographic
We’ve compiled all this information into a fancy new interactive infographic for you to peruse at your leisure. You can put in your own date of birth, and we will show you the most popular cars for your sign. Don’t forget to leave a review if you own any of the cars we have featured. If you do, you will be entered into a prize draw for an iPad Mini! 1 in every 300 reviews approved will win, so that’s great odds!
We call it Car Signs, and you can find it here. Alternatively, Look below for our static infographic. Enjoy, and let us know what you think in the comments!
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